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Terra Rossa - Fruit Import and Export Branding
Terra Rossa is a boutique brand specializing in the import and export of premium fruits. The visual identity and branding were designed to reflect the high quality and meticulous selection of the fruits they offer. The color palette, ranging from earthy tones to golden hues, symbolizes the fertile ground turning its produce into valuable treasures. The design uses a hand-drawn style to emphasize the artisanal nature of fruit cultivation and selection, showcasing the brand's commitment to quality. The ship element in the design highlights the brand's dedication to bringing the finest fruits to consumers worldwide. This project combined strategic branding with creative design to capture the essence of Terra Rossa. Below are some key visuals that illustrate the branding and design work for this exceptional brand.
